Einarsson Brand Values

Einarsson Fly Fishing builds its brand on values close to the founder´s heart.

The core idea is to produce high quality, durable fly fishing tackle with the least possible impact on the environment.

  Durable gear built to the highest standards.
Durability and quality are the cornerstones upon which every Einarsson product is built.     



The customer is part of the family.
Strong, lasting customer relationships are fundamental to our business model at Einarsson Fly Fishing. With products designed to last lifetimes we rely on our customer’s patronage and them building collections over time.

Care for the environment.
As a company we believe to our core that respect for the environment as well as respect for the fishing grounds is essential to be able to keep fishing for years to come.

Highest possible performance.
Through innovation and technological advances Einarsson seeks to create the best performing fly fishing equipment possible, driving forward the very evolution of the sport.

  
Extensive knowledge of fly fishing.
Einarsson Fly Fishing is a company of people that live for fly fishing and possess a deep insight into the sport.


Environmental Consciousness

Our goal is to produce an innovative, high quality reel with minimum environmental impact.

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Where to buy?

See something you like? Find where to buy our reels here.

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